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WATSONS VS. LEADING BRANDS: FIND OUT THE DIFFERENCE!
Five years ago, the country’s economy was going through unstable times. Consumers were faced with tightening budgets, forced to choose where they would spend and where they would cut down. Watsons wanted help. So in 2012, they launched the “Switch & Save” campaign, an educational effort that showed smart shoppers how to save on their personal care essentials in order to afford more of the things they really wanted. All they had to do was shift from the leading brand to the Watsons brand. In those first years, the simple idea proved a smashing success. Watsons customers all across the country made the switch, changing out their toothbrushes, tissues, lotions and more for…
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Gelish and Morgan Taylor Launches Beauty and the Beast Collection
I was invited over for a pampering sesh over at Nail Cocktales Tomas Morato. Together with the launch of Gelish and Morgan Taylor’s collaboration with Beauty and the Beast. It was very intimate and relaxing. I picked the color Pots of Tea topped over with Enchanted Patina. It produces a gorgeous holographic color shades of blue and gold depending where the light hits. In celebration of the Disney live-action version of one of the most loved fairytales ever told, the world’s leading gel brand, Gelish, and its sister brand, Morgan Taylor, release a Beauty and the Beast collection. Composed of seven shades, all inspired by elements found in both the original and new…